"just remember, you are more than likely a small business and have been using techniques, pricing and equipment that isn't propriet

There is a lot more that goes into commercial food photography than you might think, especially when you are working with an art director for the business. Sometimes you are just out to get some beauty shots of the food, and other times you are shooting for a very specific layout that the art director is trying to achieve for branding or marketing designs that they have already created. Sometimes they will design and use a placeholder (FPO) if the photography was done later o